Andy Budd takes some time out to discuss UX in the UK with Gerry Gaffney ofInformation and Design. Gerry asks Andy where he feels UX is within the UK at the moment, what he thinks of the label ‘User Experience Design’ and finally about Silverback, Andy Budds’ (Clearleft) usability testing application. Gerry Gaffney: My guest [...]
The new business meeting was going swimmingly—that is, until the client started asking questions about our design process. Then we unleashed our lexicon of specialized user experience (UX) research terminology. Why should we do that thing you called…what was it, task analysis? We’d like some of those personas. They’re important, right? What the heck is [...]